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July 22, 1998 |
The Rediff Business SpecialThey dig the US, adore Sachin, and are hassled by political instability!When the TNT Cartoon Network wanted to find out what's cool with kids in the Asia Pacific region, they asked the experts... the kids. The result is the New Generation survey -- a comprehensive study of 5,700 youth aged seven to 18 in 18 cities, covering 12 countries. So, let's see what kids in India are thinking! If they could go anywhere in the world, Indian kids said:
Boys 7-18 What are the latest things they are doing?
1. Wearing bell bottom/baggy/torn cut-off jeans Thirteen per cent of the respondents say they've watched television/movies/videos not meant for their age. What are the top jobs?
Boys 7-18 Who are their favourite sports personalities?
Boys 7-18 Weekly Allowance:
Boys average = Rs 35 (US $ 0.90) Weekly Spending
Boys average = Rs 56 (US $ 1.40) Lastly, what are the most important issues concerning India?
1. Politics/Instability of government
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