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Rediff.com  » Business » IT majors prepare strategy in line with revival of demand

IT majors prepare strategy in line with revival of demand

By Pradipta Mukherjee in Kolkata
August 10, 2009 10:10 IST
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An IT company.With the first signs of recovery in the information technology sector, the three biggest IT companies -- Tata Consultancy Services, Wipro Technologies and Infosys -- are not only hopeful of bagging more overseas deals but have also modified their strategy to focus on near-shoring, where employees work at customer premises.

These companies are also reinforcing their product line, changing product offerings, focusing on 'recession-proof' sectors like pharma and healthcare, education, telecom and utilities to tide over the dip in volumes.

Wipro, for instance, is expecting a few big-ticket outsourcing deals -- each valued upwards of $100 million -- in the second quarter of 2009-10, in areas like IT services, consulting, remote management and business process outsourcing.

Suresh Senapaty, executive director and chief financial officer of Wipro, said,

"Despite the slowdown, we expect to bag a few good deals in the second quarter, especially in the $100 million-plus range."

Wipro had reportedly added 26 new clients in the first quarter (April-June 2009)."The total value of the new deals bagged in the first quarter works out to around $700 million, where a few are in the range of $30 million plus," Senapaty said.

Likewise, Infosys, which posted a 17.3 per cent rise in first quarter net profit, is pursuing 12 to 15 deals worth $1 billion in the second quarter.

"We are pursuing deals worth $1 billion. The economy is gradually recovering and so we have 12-15 deals we can pursue right now. Emerging markets are a big opportunity for us, like Latin America, Europe, Japan, West Asia and Australia," said S Gopalakrishnan, CEO and MD of Infosys.

TCS, on the other hand, is tweaking its product offerings for small and medium enterprises.

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Pradipta Mukherjee in Kolkata
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