The 'Incredible India' campaign has attracted around four lakh foreign tourists in June this year as against 3.70 lakh in the corresponding period last year, data prepared by the Tourism Ministry said. There were 3.96 lakh foreign tourists in June this year showing an increase of 7.2 per cent in June 2011 over June 2010.
"We have launched a series of road shows and various other campaigns in foreign countries as part of the Incredible
India campaign to promote Indian destinations abroad," said a senior Ministry official.
The total number of foreign tourists who visited the country during January-June 2011 were 29.19 lakh with a growth of 10.9 per cent, as compared to the 26.32 lakh foreigners visiting the country in January-June 2010.
Foreign Exchange Earnings (FEE) from tourism during June 2011 were Rs 5,440 crore (Rs 54.40 billion) as compared to Rs 4,751 crore (Rs 47.51 billion) in June 2010.
The growth rate in FEE in June 2011 over June 2010 was 14.5 per cent.
