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Rediff.com  » Business » Ford to launch Figo @ Rs 3.5 lakh

Ford to launch Figo @ Rs 3.5 lakh

Last updated on: February 1, 2010 19:42 IST

Image: Ford's 'Figo' car stands on display during its launch ceremony in New Delhi.
Photographs: B Mathur/Reuters CarDekho.com

Maruti, Tata Motors, Chevrolet and Hyundai would soon have a reason to worry about. In the recent future, a new hatchback would be out of the Ford stable -- Ford Figo.

Riding on the success of Ford Ikon and Ford Fiesta, in the mid-size sedan segment, Ford plans to roll out the new car by March.

Expected to be priced between Rs 3,50,000 and Rs 500,000, Ford wants to keep Figo cheap to buy and cheap to run. . . .

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Ford to launch Figo @ Rs 3.5 lakh

Image: Ford president and CEO Alan Mulally (left) andFord Motor India Co president and MD Michael Boneham with Figo.
Photographs: B Mathur/Reuters

Ford will launch Figo in both petrol and diesel models in six variants.

The car will have a number of advanced features typical to sedans.

The petrol version would be powered by the all new 1.2L engine capable of producing 70bhp-75bhp of power.

The diesel version would come with the company's popular 1.4L, Duratorq diesel engine, found in Ford Ikon and Fiesta. The Duratorq diesel engine can produce 68bhp of maximum power. . . .

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Ford to launch Figo @ Rs 3.5 lakh

Image: Ford Figo flaunts advanced third generation safety features.

The car's unique design that consists of slim upper grille or the large lower grille, body-coloured bumpers with fog lamps and sporty headlamps, has been put together by Ford Australia.

As for safety, Ford Figo flaunts advanced third generation safety features that include dual front airbags and antilock brake system with electronic brake-force distribution.

The belt tensioners and force limiters, seatbelt warning indicator, door-ajar warning are some of the other safety features that the car has. . . .

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Ford to launch Figo @ Rs 3.5 lakh

Image: Ford Figo.

Fuel economy

After the engine and the price if there is something that customers never overlook it is the fuel economy and Ford Figo is expected not to disappoint them on those counts too.

The petrol variants has an all new aluminium 1.2L, 1172cc, multi-point fuel injection petrol engine with five speed manual transmission gearbox.  . . .

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