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These 5 start-ups are making waves

Last updated on: June 18, 2010 09:27 IST

These 5 start-ups are making waves

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Anagh Pal and Kavya Balaji in Mumbai

Today, we bring you the 5 exciting start-ups under Rs 10 lakh (Rs 1 million), who have a good clientele across several domains. From designing web applications, brand building, online recruitment to starting tele-classrooms, they have made it click!

Part I: 5 big business opportunities for budding entrepreneurs

Part II: Success mantras of 5 start-ups

Watch this space for more on the hottest start-ups...

1. Cheesecare

Entrepreneurs: Shayak Sen, Himanshu Sahani, Divye Tela

Seed capital: Rs 50,000 (self)

Business: Launched in August, 2008, it provides user interface design and development, communication design services for web and mobile applications.

How it makes money: By providing designing consulting services to organisations.

Required skills: Designing visual communication, information design and interaction design. Developers-front-end design.

The WOW factor: Provides end-to-end solutions, delivers finished code that client can just plug-and-play with the backend application instead of just design inputs.

How it is marketed: Word of mouth.

Performance: Till now, has worked with 54 clients.

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Image: Shayak Sen, Co-founder, Cheesecare.

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2. Cinnamonteal Publishing

Entrepreneurs: Queenie Fernandes, Leonard Fernandes

Seed capital: Rs 40,000

Business: Launched in August 2007, it provides online publishing services for self-publishing authors. Services include design and on-demand printing.

How it makes money: Sales of these services.

Required skills: To understand the various needs of the author and figure out how these can be addressed.

The WOW factor: Provides a whole range of services that a self publishing author may need under one roof.

How it is marketed: By making their website available on search engines, email, face book and Twitter.

Performance: Currently services 30 clients.

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Image: Online publishing services.

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3. Cocubes.com

Entrepreneurs: Harpreet S Grover, Vibhore Goyal

Seed capital: Rs 4 lakh

Business: Launched in August 2007, it connects colleges and companies through SMS-enabled interactive online platform for the purpose of student engagement and campus recruitment.

How it makes money: Through annual subscription fee from colleges and corporate clients.

Required skills: Sales and technology skills.

The WOW factor: Works only with authenticated students (through their college). Leverages technology (web and mobile) for campus recruitment.

How it is marketed: Campus and corporate events, newsletters, SMSes, online communities. Has a good on-ground sales team.

Performance: Has 100,000 plus students on board from more than 650 colleges across the country.

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Image: Cocubes team.

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4. D'frens Management consulting India

Entrepreneurs: Rupert Picardo, Srikanth Murthy, Oscar D'Silva, Sachid Tharayil

Seed capital: Rs 6 lakh (loan)

Business: Launched in November 2005, it deals with team building, employee anagaent programs and custom campaign for organisations.

How it makes money: Through programmes customised for companies and event management programs.

Required skills: High level of self-confidence, good articulation, zero stage fear, commanding presence, creativity.

The WOW factor: High level of customisation and experimentation.

How it is marketed: Word of mouth.

Performance: Has 75 clients till date.

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Image: Fun at work.
Photographs: Courtesy, D'frens Management Consulting.
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Edyounet Teleclassroom

Entrepreneurs: Ram Mohan

Seed capital: Rs 10 lakh

Business: Tele-classrooms are traditional classrooms equipped with large LCD screens, set up in villages. Teachers teach from educational studios set up in big cities. It was launched in October 2009.

How it makes money: Operate in franchisee model. They source students, collect fees, share it with Edyounet in the pre-determined proportion.

Required skills: Software and technology management, business administration skills.

The WOW factor: One teacher from a city can teach thousands of students spread over a vast geographical area.

How it is marketed: Franchisees are enrolled through statewide marketing agents. Media advertisements reach out to the target audience.

Performance: Currently, it has 15 teleclassrooms across Kerala.


Image: Edyounet Teleclassroom.
Photographs: Courtesy, Edyounet .
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