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Rediff.com  » Business » Motorola launches Moto X; price starts at Rs 23,999
This article was first published 10 years ago

Motorola launches Moto X; price starts at Rs 23,999

March 19, 2014 08:18 IST

Image: Moto X.
Photographs: Courtesy, Motorola

Handset maker Motorola has launched Moto X in India for Rs 23,999 onwards, in partnership with e-Commerce firm Flipkart.

"After the huge success of Moto G, Flipkart.com and Motorola are now launching the Moto X in India. At Rs 23,999 for the colour variants and Rs 25,999 for the wood finish variants, the Moto X is priced aggressively, matching prices in the US market," Flipkart said in a statement.

(With inputs from PTI)

Motorola launches Moto X; price starts at Rs 23,999

Image: Moto X.
Photographs: Courtesy, Motorola

The device is available in the US for $399.99 (Rs 24,392) without contract for the 16GB version and $449.99 for 32GB (Rs 27,465).

The Moto X features a 4.7-inch touchscreen, Android KitKat OS, dual core 1.7 GHz processor, supports 4G LTE, 10 MP rear camera, 2 MP front camera and has 2GB RAM.

Motorola launches Moto X; price starts at Rs 23,999

Image: Moto X
Photographs: Courtesy, Motorola

Previously, Motorola had partnered with Flipkart to launch its affordable smartphone, Moto G.

"Similar to the Moto G partnership, Flipkart.com will be the exclusive outlet for Moto X in India. The smartphone will be available for purchase on www.flipkart.com starting 12 noon tomorrow," Flipkart said.

It added that this would be a phased launch and once sold out, the next lot of Moto X will be available on Flipkart in the first week of April.

Motorola launches Moto X; price starts at Rs 23,999

Image: Moto X
Photographs: Courtesy, Motorola

Moto X, launched in the US in August last year, offers major customisations to the phone’s body. It runs a service called Moto Maker using which customers can select colours and designs of the phone, add their own signature on the back panel, include custom message to the phone start screen, and so on.

Buyers has the options of over 2,000 possible combinations through Moto maker.

Tags: Motorola , US

Motorola launches Moto X; price starts at Rs 23,999

Image: Moto X.
Photographs: Courtesy, Motorola

In India, however, the customisation services will not be offered, which means there will be fixed colours and designs like any other device.

According to media reports, Indian buyers will be able to choose designs and colours such as black, white, blue, and also the wood finish panels.

Motorola launches Moto X; price starts at Rs 23,999

Image: Moto X
Photographs: Courtesy, Motorola

Moto X’s specification:

Processor: Snapdragon 1.7 GHz Dual-core

Memory: 2GB RAM

Display: 4.7-inch AMOLED with Gorilla Glass

Camera: 10MP rear camera and 2MP front camera

Battery: 2200 mAh

Sensors: Accelerometer, gyro, proximity, compass, barometer, temperature