German car major Mercedes-Benz launched on Monday its luxury limousine S-Guard, which will also be the most expensive car in the country to-date with a price tag of about Rs 6 crore or Rs 60 million (ex-showroom).
The new car, built on the platform of the S 600, surpasses the Maybach, also from Mercedes-Benz's stable, which comes at a price starting from Rs 5.5 crore (Rs 55 million).
For its price, S-Guard offers special protective features -- ability to withstand ballistic and firearms attack, and is fitted with a 12 cylinder 5.5 cc petrol engine.
"This car is basically targeted at corporate and industry leaders, government officials and celebrities. We want to tap the growing market for armoured and protective vehicles in India," Mercedes-Benz India member of the board of management Suhas Kadlaskar told reporters in New Delhi.
The company is promoting the car as a total 'mobile security concept' and it is fitted with armoured shielding equipped to withstand high intensity blasts (in technical parlance -- B6 & B7 range).
"We have already received some enquiries from interested customers for the S-Guard.
The exact price of the car will depend on specifications sought by the individual customers as well as issues like import duty," Kadlaskar said, adding that the company's dealership staff across the country will be equipped to service the car.
The S-Guard will come as completely built unit from the company's plant in Germany.
